The influencer industry is shifting to focus on organic influencers—brands' genuine advocates and passionate content creators. Learn why and how you can redefine your influencer program with organic influencers.
Instagram is testing hiding 'Like' counts, so we're breaking down what impact it could have for your brand and the best ways to adjust your strategy going forward.
Could your eCommerce conversion rates be higher? Here are ten actionable steps you can take today to improve your eCommerce site performance.
The holidays are the biggest and most competitive season of the year for retailers. These omnichannel marketing tips will help you attract holiday shoppers and drive sales.
Where are brands making the biggest content investments, what types of content are most effective and which channels are paying off? This inforgraphic covers those stats and more.
The future of influencer marketing is nano and organic influencers — so we built a tool to help brands easily find, engage and reward their best advocates.
Enterprise hotel brands like Marriott and Hilton are doubling down on content experiences — and it’s working.
Since the key to consistent long-term growth is customer loyalty, Sujan Patel is laying out five ways to improve customer loyalty through email marketing.
Instagram and the broader industry are moving away from hashtags and towards @mentions and photo tags. Here's how brands can start getting more @menions and tags in customer posts.
The importance of consumer data protection and why we're confident Stackla is the most compliant UGC platform on the market.