How European Brands Are Engaging Younger Consumers with UGC

How do Europe’s leading brands—like Virgin Holidays, British Heart Foundation, VisitScotland & Absolut Elyx—leverage user-generated content to drive authentic engagement and purchase decisions with younger consumers?

Dubbed the social media generations, visually-rich user-generated content (UGC) is one of the best ways for a brand to reach and connect with lucrative millennial and Gen Z demographics in a more authentic way.

View this free webinar to learn how to build a successful youth marketing strategy, highlighting best practices from our most successful clients on how to use UGC to win their trust and optimize marketing results.

In this webinar, you’ll learn:

  • Findings from our latest Consumer Content Report on what millennials trust and find most influential
  • How to effectively integrate authentic customer stories into your marketing channels at scale
  • Ways to build engaged brand advocates and influencers with social media
  • How to comply with GDPR by rights managing content

European Brands Webinar

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