It may be a new year and a new decade, but for marketers 2020 will be focused on getting back to basics. Discover the 6 critical trends to brands' 2020 success.
Surveying 200 retail executives, this eTail & Stackla Social Commerce Report examines how brands are using social media to acquire and retain customers.
With the right strategies, your Instagram engagement rates can multiply significantly. Use these tips to grow your brand's visibility and reach on Instagram.
The influencer industry is shifting to focus on organic influencers—brands' genuine advocates and passionate content creators. Learn why and how you can redefine your influencer program with organic influencers.
Instagram is testing hiding 'Like' counts, so we're breaking down what impact it could have for your brand and the best ways to adjust your strategy going forward.
Could your eCommerce conversion rates be higher? Here are ten actionable steps you can take today to improve your eCommerce site performance.
The future of influencer marketing is nano and organic influencers — so we built a tool to help brands easily find, engage and reward their best advocates.
Enterprise hotel brands like Marriott and Hilton are doubling down on content experiences — and it’s working.
Instagram and the broader industry are moving away from hashtags and towards @mentions and photo tags. Here's how brands can start getting more @menions and tags in customer posts.
With its unique audience segment, Snapchat should be an important part of your brand’s content marketing strategy. Here's how.