Examining what content and sources consumers seek, trust and find most influential; we found out that authenticity truly matters.
Surveying consumers across the U.S., UK and Australia, we found pandemic shopping trends here to stay, and they're making user-generated content more important than ever for brands to leverage.
Brands are wanting to improve customer experiences and boost user engagement organically. They can achieve this with user-generated content.
Herbalife needed a better solution to reflect the diverse group of people who make up their brand. See how they use Stackla for their UGC.
In 2020, the VRC was facing a problem: How do you continue a big event during a pandemic? They turned to user-generated content (UGC)
BRP is a company that understands the power of UGC. We spoke with their Global Asset Factory & Social Media Lead for insights on the value of growing a brand through UGC.
The crucial reasons why you should have UGC on your social media channels. We’ll also provide best practices for working with this content type.
Why is personalized content and what are some good personalized content examples to take inspiration from? Find out in this post.
Social media isn't just about conversations; it's about commerce. Whether aiming to engage or propel purchases, these are 12 stats brands can’t ignore. Here's how social media influences consumer behavior.
How can you get enough user-generated posts to curate and share on your own platforms? We have a solution: experiential content marketing