In a world of self-proclaimed ‘foodies’ and ‘mixologists’, brands need to harness the power of everyday food critics and beverage connoisseurs to genuinely reach and relate to ad-exhausted audiences.
To help you properly measure the success for your user-generated content (UGC) strategies and campaigns, we’ve built this UGC KPI Matrix.
Watch this interview with Air France's Chloé Marchand to learn how they increase engagement and conversions on social ads with contextual, relevant user-generated content.
Stackla can help you satisfy content hungry social audiences with best practice workflows for republishing user-generated content to your social channels.
Read this ebook to learn how top food & beverage brands—like Cadbury, Absolut, Nestlé and Starbucks—created authentic visual content experiences with UGC.
Watch this interview with Leading Hotels of the World's Jose Canelos to learn how they leverage Stackla to create visually engaging web experiences that drive bookings.
Video marketing is not a new, but it's now proving to be a more powerful and efficient marketing strategy than ever before. View this infographic to learn 127 facts you may not know about video marketing.
How Air France is using authentic and trusted traveller content across all stages of the travel journey – from dreaming to planning, booking to advocacy.
Since 86% of people do research online before ever visiting a dealership, auto brands must create impactful experiences across all the possible touchpoints consumers may have with them before stepping foot in their showrooms. Here's how top brands are authentically connecting with people through user-generated visuals.
It can be challenging to stand out and stay relevant in the crowded beauty landscape. To breakthrough, brands must understand, empower and engage people in authentic and creative ways.