The influencer industry is shifting to focus on organic influencers—brands' genuine advocates and passionate content creators. Learn why and how you can redefine your influencer program with organic influencers.
Instagram is testing hiding 'Like' counts, so we're breaking down what impact it could have for your brand and the best ways to adjust your strategy going forward.
Could your eCommerce conversion rates be higher? Here are ten actionable steps you can take today to improve your eCommerce site performance.
The future of influencer marketing is nano and organic influencers — so we built a tool to help brands easily find, engage and reward their best advocates.
Enterprise hotel brands like Marriott and Hilton are doubling down on content experiences — and it’s working.
Instagram and the broader industry are moving away from hashtags and towards @mentions and photo tags. Here's how brands can start getting more @menions and tags in customer posts.
With its unique audience segment, Snapchat should be an important part of your brand’s content marketing strategy. Here's how.
A successful social contest can up your follower count, boost your brand’s social clout and increase sales. These tips will take your social competition to the top.
Discover how UGC can help airlines create more eye-catching ads, drive more direct bookings, create more shoppable in-flight experiences and send more inspiring emails.
Discover how the City of Adelaide sourced over 59,000 user-generated photos in 2 months, featuring them across over 120 pages throughout their website.