Consumer-generated content has become a staple in brand marketing strategies in recent years, and TikTok is quickly becoming another essential channel to encourage your fans to create authentic content around your brand.
Social commerce is revolutionizing retail marketing. These 20 stats prove just how impactful it's already been and will continue to be in the future.
Instagram is testing hiding 'Like' counts, so we're breaking down what impact it could have for your brand and the best ways to adjust your strategy going forward.
With its unique audience segment, Snapchat should be an important part of your brand’s content marketing strategy. Here's how.
Discover how UGC can help airlines create more eye-catching ads, drive more direct bookings, create more shoppable in-flight experiences and send more inspiring emails.
See how Red Carnation Hotels leverages authentic traveler-created content across social ads, homepage galleries and videos to inspire more bookings.
Social media is no longer just a tool to expand reach — social media is a marketplace. Learn why top brands feature UGC in their social commerce strategies.
Since the holiday season is upon us, we're sharing how brands can streamline and improve their Facebook ad campaigns.
Stackla can help you satisfy content hungry social audiences with best practice workflows for republishing user-generated content to your social channels.
Read this ebook to learn how top food & beverage brands—like Cadbury, Absolut, Nestlé and Starbucks—created authentic visual content experiences with UGC.