There's a gap between the content marketers deliver and the content consumers want. The right personalization strategy can help.
To better understand just how influential social media is when it comes to booking travel, we put together an eBook. Here’s a sneak peek into what’s inside.
For real-world insights into how user-generated content impacts today’s travel marketing strategies, we spoke to the marketing team at Globus.
As marketing trends shift, user-generated content remains the most effective content strategy. These 43 statistics emphasize its importance.
With the overwhelming majority of consumers now posting and acting on UGC, brands can no longer just rely on staged, stock or influencer images. Learn more.
User-generated content inspires visitors at every touchpoint, driving direct bookings and engagement for a seamless, customized experience.
These top brands have one marketing and advertising strategy in common for their Super Bowl LIII commercials. Here's what to expect from the best ads of 2019.
User-generated content is the game changer that sets the relatable brands apart from those that are missing the mark. These trends prove the need for UGC in 2019.
There's one key tool that marketing teams often overlook when developing a comprehensive content strategy. Don't start the new year without it!
With Millennials, buying is personal. Your marketing strategy should be, too. Learn how to tap into your Millennial audience.