To help you properly measure the success for your user-generated content (UGC) strategies and campaigns, we’ve built this UGC KPI Matrix.
Infographic: How Brands Are Benefiting From Video Marketing
Video marketing is not a new, but it's now proving to be a more powerful and efficient marketing strategy than ever before. View this infographic to learn 127 facts you may not know about video marketing.
Infographic: The Emergence & Influence of Social Commerce
Social media is now the number one place for brands to promote their products and services to consumers. This infographic explores the emergence of social commerce and how social media has forever changed the way people shop and connect with brands.
Infographic: Common Objectives & Challenges of Data-Driven Marketing
Although 64% of marketing executives strongly agree that data-driven marketing is critical to success, many still find it challenging to implement. This infographic explores the common objectives and challenges B2C marketers face today.
Authentic Brand Content, AI and the Future of Marketing
NVIDIA's Manager of Social Technology and Insights shares real-world advice on how brands can use UGC and AI to drive authentic customer engagement.
17 Measurable Marketing Goals and Metrics That Matter
For social media managers, digital or content marketers, these 17 measurable goals will be useful in designing campaigns that deliver results.
Social Media Stats & Consumer Content Trends Marketers Need to Know In 2018
Since the way people discover, research and buy is constantly changing, we're sharing the latest consumer trends to help marketers prepare for 2018.
How To Engage Travellers in the Age of Social Influence
Red Carnation Hotel’s Social Media Manager shares real-world advice on how travel brands can put social content to use across their marketing efforts.
Why UGC Is The Key To Authenticity & Consumer Influence
Since brands are constantly competing for consumers’ attention, we examined what content and sources consumers seek, trust and find most influential.
Stackla Survey Finds Authenticity Drives Brand Affinity and Consumer-Created Content Influences Purchases
Study examines what content influences consumer purchasing decisions–revealing 60% of consumers think user-generated content is most authentic & influential
