To help you properly measure the success for your user-generated content (UGC) strategies and campaigns, we’ve built this UGC KPI Matrix.
Video marketing is not a new, but it's now proving to be a more powerful and efficient marketing strategy than ever before. View this infographic to learn 127 facts you may not know about video marketing.
Social media is now the number one place for brands to promote their products and services to consumers. This infographic explores the emergence of social commerce and how social media has forever changed the way people shop and connect with brands.
Although 64% of marketing executives strongly agree that data-driven marketing is critical to success, many still find it challenging to implement. This infographic explores the common objectives and challenges B2C marketers face today.
NVIDIA's Manager of Social Technology and Insights shares real-world advice on how brands can use UGC and AI to drive authentic customer engagement.
For social media managers, digital or content marketers, these 17 measurable goals will be useful in designing campaigns that deliver results.
Since the way people discover, research and buy is constantly changing, we're sharing the latest consumer trends to help marketers prepare for 2018.
Red Carnation Hotel’s Social Media Manager shares real-world advice on how travel brands can put social content to use across their marketing efforts.
Since brands are constantly competing for consumers’ attention, we examined what content and sources consumers seek, trust and find most influential.
Study examines what content influences consumer purchasing decisions–revealing 60% of consumers think user-generated content is most authentic & influential