The influencer industry is shifting to focus on organic influencers—brands' genuine advocates and passionate content creators. Learn why and how you can redefine your influencer program with organic influencers.
Could your eCommerce conversion rates be higher? Here are ten actionable steps you can take today to improve your eCommerce site performance.
The holidays are the biggest and most competitive season of the year for retailers. These omnichannel marketing tips will help you attract holiday shoppers and drive sales.
Where are brands making the biggest content investments, what types of content are most effective and which channels are paying off? This inforgraphic covers those stats and more.
The future of influencer marketing is nano and organic influencers — so we built a tool to help brands easily find, engage and reward their best advocates.
Enterprise hotel brands like Marriott and Hilton are doubling down on content experiences — and it’s working.
Instagram and the broader industry are moving away from hashtags and towards @mentions and photo tags. Here's how brands can start getting more @menions and tags in customer posts.
With its unique audience segment, Snapchat should be an important part of your brand’s content marketing strategy. Here's how.
This Salesforce infographic demostrates how marketing automation software helps marketers save time, improve efficiencies and ultimately be more strategic.
A successful social contest can up your follower count, boost your brand’s social clout and increase sales. These tips will take your social competition to the top.