Examining what content and sources consumers seek, trust and find most influential; we found out that authenticity truly matters.
Post-Pandemic Shifts in Consumer Shopping Habits: Authenticity, Personalization and the Power of UGC
Surveying consumers across the U.S., UK and Australia, we found pandemic shopping trends here to stay, and they're making user-generated content more important than ever for brands to leverage.
Improving Your Customer Experience with the Help of User-Generated Content
Brands are wanting to improve customer experiences and boost user engagement organically. They can achieve this with user-generated content.
7 Best Practices to Sharing UGC on Your Brand’s Social Media Channels
The crucial reasons why you should have UGC on your social media channels. We’ll also provide best practices for working with this content type.
How to Create Highly Digestible Blog Content That Readers Love
Help people get more from your blog content by making it readable and digestible. Here's how to focus on making your content more accessible.
The Future of eCommerce: Creating Authentic Shoppable Content Experiences
The Future of eCommerce is Shoppable Content. In this guide, discover how user-generated content (UGC) can enhance shoppable eCommerce experiences.
14 Stats That Prove Social Content Influences Consumer Buying Behavior
Social media isn't just about conversations; it's about commerce. Whether aiming to engage or propel purchases, these are 12 stats brands can’t ignore. Here's how social media influences consumer behavior.
How to Use Experiential Marketing to Create Irresistible User-Generated Content for Your Business
How can you get enough user-generated posts to curate and share on your own platforms? We have a solution: experiential content marketing
A Step by Step Guide to Building a Micro-Influencer Marketing Strategy
Here we’ll dig into why a micro-influencer marketing strategy can be effective for your brand and give you steps on leveraging them.
5 Tips for Using Infographics to Boost eCommerce Sales
Visual storytelling helps improve the online shopping experience. Here you'll learn how eCommerce infographics can improve your sales numbers.
