Consumers are looking for authenticity from the food and beverage brands they choose. Here are 5 brands leveraging user-generated content to take their strategies to the next level.
The Secret Behind Successful Super Bowl Ads
These top brands have one marketing and advertising strategy in common for their Super Bowl LIII commercials. Here's what to expect from the best ads of 2019.
How to Engage B2B Audiences with User-Generated Content
Discover the best ways your company can effectively leverage user-generated content (UGC) in B2B scenarios.
5 Creative Ways Food & Beverage Brands are Connecting with Consumers
In a world of self-proclaimed ‘foodies’ and ‘mixologists’, brands need to harness the power of everyday food critics and beverage connoisseurs to genuinely reach and relate to ad-exhausted audiences.
Canon Australia Engages & Inspires Photographers With User-Generated Content
To foster a culture of advocacy among their customers, Canon Australia uses Stackla to power user-generated content campaigns, making 80% of their content UGC.
The Ultimate Guide To Building An Effective User-Generated Content Strategy
From awareness and consideration to purchase and advocacy, this guide shares how modern marketers can successfully leverage UGC across the customer journey.
RACQ’s Pet Competition Generates UGC and Quality Leads
RACQ, a leading Australian insurance company, ran a pet photo contest to grow awareness for their pet insurance offering – driving over 22,700 leads.
How Social Proof Fuels Travel Marketing Success
In this on-demand webinar Virgin Holidays shares how they used real customer photos to attract, engage and convert people throughout the buying cycle – from dreaming and planning to booking and advocating – to increase online bookings by 260 percent.
Expedia’s #EyeWanderWin Campaign Engages Travelers & Boosts Web Performance with Authentic User-Generated Content
Expedia used Stackla to power their #EyeWanderWin contest, helping them engage travelers, build a UGC image library and improve blog traffic by +34%.
WWF Australia Creates Interactive Experiences for Earth Hour with User-Generated Content
Learn how WWF-Australia used Stackla to power UGC social competitions and interactive web experiences that grew awareness and engaged Earth Hour supporters.
